We are MBC GROUP’S commercial arm connecting brands and people with premium content to drive growth
through data, tech and talent

WHAT WE DO

We offer brands a suite of solutions across premium
content to forge consumer connections and drive business growth
  • TV Channels
    MBC
    MBC2
    MBC3
    MBC4
    MBCMax
    MBC Bollywood
    MBC Max
    MBC
    MBC
    MBC
    MBC4
    MBC3
  • Shahid
    Shahid
  • Radio
    MBC
    MBC
  • On-Ground
  • Social Media Influencers
Representing the region’s leading media group
TELEVISION
0 MILLION
Viewers per week in KSA
VOD PLATFORM
0 MILLION
Users in Ramadan
SOCIAL MEDIA
0 MILLION
Followers
AUDIO
0 PERCENT
Share of Entertainment radio channels in KSA
DIGITAL
0 BILLION
Views per month

CASE STUDIES

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Hunger Station

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KITKAT

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MAC

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WEGO

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OUR PORTAL

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our offerings

DISCOVER

PLAN

MEASURE

OUR VALUES

We're inclusive

Diversity is what defines us and we've built our team with the strong belief that diversity drives creativity, sense of community and growth.

We're performance-driven

We've set up our team in a way that reflects our clients' structure to provide measurability and accountability in everything we do. 

We're collaborative

Our collaborative spirit is at the heart of everything we do, and drives the way we work with our partners daily.

    OUR TEAM

    Ahmed Al Sahhaf Ahmed Al Sahhaf
    Ahmed Al Sahhaf CEO
    Pierre Abou Jaoudeh Pierre Abou Jaoudeh
    Pierre Abou Jaoudeh Deputy CEO
    Nadim Samara Nadim Samara
    Nadim Samara COO
    Waleed Al Essawy Waleed Al Essawy
    Waleed Al Essawy Managing Director
    Sharif Badreddine Sharif Badreddine
    Sharif Badreddine Commercial Director
    Ramzi Ghanem Ramzi Ghanem
    Ramzi Ghanem Commercial Director
    Rayan Hajjar Rayan Hajjar
    Rayan Hajjar Director of Sector
    Nidal Chamoun Nidal Chamoun
    Nidal Chamoun Director of Monetization and Commercial
    Layal Takieddine Layal Takieddine
    Layal Takieddine Head of Marketing
    Ziyad Alomair Ziyad Alomair
    Ziyad Alomair Director of Sector
    Richard Addington Richard Addington
    Richard Addington Director of Monetization and Commercial

    IN THE PRESS

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    March 30, 2022

    Twitter and MBC Media Solutions expand video offering with exclusive content-collaborations

    Partnership growth will provide advertisers with greater Twitter Amplify opportunities including Ramadan-focused specials Dubai, UAE, XX March 2022: Twitter and MBC Media Solutions (MMS) – the commercial arm of MBC Group – are expanding their partnership, bringing wider content to the platform across popular MBC shows, including daily shows, exclusives and behind-the-scenes content. The growth […]

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    October 7, 2021

    ‘Unlocking Opportunities’ – MMS’s first event in Riyadh – highlights role in the Kingdom’s future vision

    Riyadh, October 7, 2021: MBC Media Solutions (MMS), the commercial advertising and sales arm of MBC GROUP – the largest and leading media company in the Middle East and North Africa (MENA) –held its very first event in Riyadh to highlight its role in Saudi’s future vision and its offerings to the Saudi market. The […]

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    August 31, 2021

    MBC GROUP & MMS partner with the Saudi Federation for Cybersecurity

    Programming and Drones to launch “Irbak” – a brand-new reality entrepreneurship competition series Riyadh, August 31, 2021: MBC GROUP – the largest and leading media company in the Middle East and North Africa (MENA) – and its in-house commercial advertising and sales unit, MBC Media Solutions (MMS), have partnered with the Saudi Federation for Cybersecurity, […]

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    SEE ALL NEWS

    CONNECT WITH US

    • +966 11 268 4444
      +966 11 268 4444
    • Abi Tahir Al Dhahabi Street, Al Mutamarat, Riyadh 12711, Saudi Arabia
      Abi Tahir Al Dhahabi Street, Al Mutamarat, Riyadh 12711, Saudi Arabia
    • +971 4 391 9999
      +971 4 391 9999
    • Landmark Tower, 14th floor, Dubai Marina
      Landmark Tower, 14th floor, Dubai Marina
    • +20225754855
      +20225754855
    • 1125 Misr with Egypt، Boulaq Num.4, Bulaq, Cairo Governorate, Egypt
      1125 Misr with Egypt، Boulaq Num.4, Bulaq, Cairo Governorate, Egypt