We are MBC GROUP’S commercial arm connecting brands and people with premium content to drive growth
through data, tech and talent

WHAT WE DO

We offer brands a suite of solutions across premium
content to forge consumer connections and drive business growth
  • TV Channels
    MBC
    MBC2
    MBC3
    MBC4
    MBCMax
    MBC Bollywood
    MBC Max
    MBC
    MBC
    MBC
    MBC4
    MBC3
  • Shahid
    Shahid
  • Radio
    MBC
    MBC
  • On-Ground
  • Social Media Influencers
Representing the region’s leading media group
TELEVISION
0 MILLION
Viewers/Week
DIGITAL
0 BILLION
Views/Month
SOCIAL MEDIA
0 MILLION
Followers
VOD PLATFORM
0 MILLION
Unique users/Month
WORLD RANK
0 TH
Biggest media group
(SM video views)

CASE STUDIES

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KITKAT

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MAC

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WEGO

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FERRERO

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OPPO

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DTCM

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GMC

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HYUNDAI

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GOLDEN SCENT

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OUR PORTAL

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our offerings

DISCOVER

PLAN

MEASURE

OUR VALUES

We're inclusive

Diversity is what defines us and we've built our team with the strong belief that diversity drives creativity, sense of community and growth.

We're performance-driven

We've set up our team in a way that reflects our clients' structure to provide measurability and accountability in everything we do. 

We're collaborative

Our collaborative spirit is at the heart of everything we do, and drives the way we work with our partners daily.

    OUR TEAM

    Ahmed Al Sahhaf Ahmed Al Sahhaf
    Ahmed Al Sahhaf CEO
    Pierre Abou Jaoudeh Pierre Abou Jaoudeh
    Pierre Abou Jaoudeh Deputy CEO
    Nadim Samara Nadim Samara
    Nadim Samara COO
    Waleed Al Essawy Waleed Al Essawy
    Waleed Al Essawy Managing Director
    Sharif Badreddine Sharif Badreddine
    Sharif Badreddine Commercial Director
    Ramzi Ghanem Ramzi Ghanem
    Ramzi Ghanem Commercial Director
    Rayan Hajjar Rayan Hajjar
    Rayan Hajjar Director of Sector
    Jason Monteiro Jason Monteiro
    Jason Monteiro Director of Sector
    Layal Takieddine Layal Takieddine
    Layal Takieddine Head of Marketing
    Ziyad Alomair Ziyad Alomair
    Ziyad Alomair Director of Sector
    Richard Addington Richard Addington
    Richard Addington Director of Monetization and Commercial
    Nidal Chamoun Nidal Chamoun
    Nidal Chamoun Director of Monetization and Commercial
    Hoda Daou Hoda Daou
    Hoda Daou Head of Applied Analytics
    Bassam Rizk Bassam Rizk
    Bassam Rizk Head of Data Intelligence

    IN THE PRESS

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    April 29, 2021

    MBC MEDIA SOLUTIONS launches MBC GROUP’s Ramadan Roadshow 2021

    MBC GROUP’S commercial division, MBC MEDIA SOLUTIONS (MMS), reveals this year’s highly anticipated Ramadan content lineup at a hybrid roadshow event.

    Read More
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    April 18, 2021

    Leveling the playing field, by MBC Media Solutions’ Jason Monteiro

    With advanced measurement modeling becoming more readily available, traditional media can be compared like-for-like with digital, writes MBC Media Solutions’ Jason Monteiro.

    Read More
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    April 18, 2021

    MMS is leveling up the market and driving growth’: CEO Ahmed Al-Sahhaf

    The new firm aims to provide data-driven business solutions for clients and agencies through transparent and collaborative partnerships

    Read More
    SEE ALL NEWS

    CONNECT WITH US

    • +966 11 268 4444
      +966 11 268 4444
    • Abi Tahir Al Dhahabi Street, Al Mutamarat, Riyadh 12711, Saudi Arabia
      Abi Tahir Al Dhahabi Street, Al Mutamarat, Riyadh 12711, Saudi Arabia
    • +971 4 391 9999
      +971 4 391 9999
    • Landmark Tower, 14th floor, Dubai Marina
      Landmark Tower, 14th floor, Dubai Marina
    • +20225754855
      +20225754855
    • 1125 Misr with Egypt، Boulaq Num.4, Bulaq, Cairo Governorate, Egypt
      1125 Misr with Egypt، Boulaq Num.4, Bulaq, Cairo Governorate, Egypt